Tictail has been exploding in popularity over the past year, with no signs of slowing down. With such high demand, and almost half of Tictail sellers earning over $1,000 in sales each month, there’s obviously something to be learned from the platform and its highest earning users. Here are some top money-making tips that will help you make money on Tictail, whether you’re just starting out or want to start earning more revenue from your existing shop.
Learning from Other Successful Shops
Follow successful stores on Instagram and other social media channels, especially if they’re selling products similar to yours. You can learn a lot about effective copywriting, product photography, and marketing strategies. Learn what works for them and use it in your own shop! Ask questions via their social media accounts or through email (when appropriate). If you ask politely and genuinely, most store owners will be happy to help. Besides, who doesn’t love free feedback?
The Basic Requirements
Before you can even start making money on Tictail, you’ll need an Instagram account. If you don’t have one already, creating one is easy. All you need is a picture of your face, a free Instagram account and follow their easy instructions. One of my old employees made his own business account in less than 5 minutes and was off and running! Once your Instagram is set up, you can use it to market your store on Tictail.
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So now that we have Instagram, we need our products. To do that, make sure you sign up for either Shopify or Ecwid. These are both ecommerce platforms that let you design your online store from scratch with no experience or knowledge necessary (unlike WordPress). They also offer different pricing plans based on how much help they give you with marketing and customer service once your store goes live.
Creating Great Product Descriptions
One of your main sources of revenue as a store owner is product sales. Ensuring that customers see your products in search results and click through to view them (and ultimately buy them) is vital for your success. Product descriptions are one of three things Google looks at when determining whether or not a product will show up in search results. A few key tips to keep in mind:
Include product specifications like size, color, materials used, etc. · Add links where appropriate: Link to similar items you have in stock, link directly to shopping cart · Keep your titles short and descriptive · Be consistent with use of capitalization, punctuation, etc. across all products
You should always include terms that are relevant to your specific business—when it comes to product descriptions, keyword research is an absolute must. (Read more about how Google ranks pages .) • By far one of the most important factors when creating a product description is creating a compelling title—not only will search engines display these in their search results, but they’ll also serve as clickable headlines for social media sites such as Facebook.
The first sentence of your product description should hook users into reading more; try using action verbs like Instantly lose 10 pounds! or Jump start weight loss today! If you think people would be interested in reading further, they might just take action and click through to view your products.
The key here is creating interesting titles and descriptions that draw customers into visiting your store and ultimately purchasing from you. This can help increase traffic and sales over time. Product photos: Pictures really do speak louder than words; by including multiple pictures showcasing various angles of each item, customers will have a better sense of what they’re buying before making that all-important purchase decision.
Pricing Your Products Correctly
Pricing products is one of those things that can seem incredibly daunting. Even if you want to charge a certain amount, it’s hard to know whether or not you should price higher or lower. If there is one thing I’ve learned over my years in business, it’s that pricing is more of an art than a science. There isn’t any rule book out there that tells you exactly how much to charge for your product; but instead, it takes practice and fine-tuning. Don’t feel bad if you have trouble at first! With a little bit of research and experience under your belt, you’ll find yourself more confident with every product you set pricing for.
Listing Your Products Correctly in the Shop Finder
Whether you’re new to online sales or not, you should check that your shop is being indexed correctly by search engines. This can take a while depending on where you live and your business type, but it’s very important. If people can’t find your products, they can’t buy them, no matter how great they are! Once you find your products listed in Google Maps and elsewhere, click through for more information about creating listings for each item. The listing detail page provides links for adding meta tags such as product name, brand name, category and descriptions. These details help show up higher in search results.
Getting Organic Traffic from Pinterest
Though Pinterest is a visual platform and requires photos of your products, it can be one of your best traffic sources. It’s easy to create boards with hashtags relevant to your industry. Don’t just pin from your own website—be sure you’re pinning from other authority sites as well so that you can get more bang for your buck. And post links back to relevant landing pages for added traffic. This tactic works particularly well if you have high-quality product photos—use tools like Canva to make them pop.
You can use an app called Board Booster , which is super helpful when making my board in order to include only 30 pins per board (for now). This app also allows me to include specific hashtags in every image I upload, which saves me time by not having to keep track of all those while creating my board.
Optimizing for Mobile Phones
Before you even start thinking about how you can make money on Tictail, it’s important that your shop is optimized for mobile. Mobile conversion rates are low when compared to desktop and can quickly sink your sales if you don’t prepare. So even if you never plan on making any money from your products and just want a place for them to live, optimizing for mobile is important.
Take some time over your next few months with Tictail to optimize and test designs to get yourself prepared! Test out different templates (the one provided by Tictail works, but be sure to try out different ones!) as well as varying page styles—shop page vs profile page, for example. Even something as small as having tabs instead of drop-down menus makes a huge difference in mobile traffic/conversion.
Optimizing for Google Search Results
With tictail, your products can show up for a variety of searches—or search terms—that you’re not necessarily optimizing for. For example, if you had a flower shop and wanted your products to come up when people search for flower shops in Nairobi, then those are some keywords that you would want to focus on optimizing. There is no limit to how many words or phrases you should optimize for; but with any SEO strategy, it is good practice to build an index page around these key phrases so that they can be optimized by themselves instead of as part of a larger piece.
This will make it easier to track performance later on. *Note: This exercise is intended for businesses where their products can appear organically within other business’s listings rather than competing directly against them (e.g., retail stores). If you sell a product that shows up across all categories, such as books or electronic devices, I recommend looking into promoting your product with Google AdWords before optimizing for organic results.
How To Get Customers To Come Back And Purchase Again
Once you have your store up and running, it’s time to attract visitors. There are many different ways for a customer to find you, such as through organic searches and SEO (search engine optimization), social media sites like Facebook and Instagram, Google Ads or StumbleUpon. The easiest way for them to discover your online storefront is by clicking one of your social media posts.
When they land on your site, be sure that they understand what you do and why they should purchase from you instead of from a competitor. Take some time to really flesh out your About Us page, adding any extra information that might pique interest in a potential customer. Show off your brand with high-quality photos and descriptions so that people can envision themselves owning whatever item you’re selling. If someone doesn’t think you have awesome products, they probably won’t take action.
Conclusion and Tools Recap
To maximize your profits, you should try different methods, test out new ones, and become a jack-of-all-trades online marketer. Just like any skill set (or any job), you get better with practice—which is why it’s important to figure out what works for you. The more time you spend promoting your store on social media or elsewhere online, then the more likely it is that sales will come rolling in. So start marketing your shop today!
